The 2020 holiday ad wars are on and an early favorite is the Coca-Cola ad.
Why are 4 in 10 companies experiencing martech overload? I have one theory.
Just because you personalize something does not automatically make it branded.
The same old, same old doesn’t work anymore & that goes for the marketing funnel, too.
Warren Buffett and Nancy Reagan. Strange bedfellows perhaps but they have one key thing in common.
Why do so many marketers & advertisers think their opinion matters?
Zoom may or may not be headed to generic-land. Does it really matter?
It’s a competitive world, kids. And school is in session.
It’s 2020 yet B2B marketers still don’t get that we are ALL human.